Only data-savvy retailers will survive in tomorrow’s market


Today’s big data-driven marketplace only has room for the fittest. This sounds a little scary, I know. For a long time, mastering the art of accurate and effective number-crunching was no small feat. Over the last decade, machine learning has grown and matured from a flashy high-tech tool to a business essential. But too many retailers still fail to acknowledge the incredibly positive impact artificial intelligence (AI) and big data can have on their businesses and are suffering as a result of their sluggishness. AI is no longer an angsty teenager waiting to be taken seriously. It is fully grown…

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