The key behavior usages between both assistants is not a surprise since Google is, and will always be, better than Siri at searching the web. Google’s mission is to organize the world’s data and they will do that better than anyone. Therefore their AI agent will always be the best at search. The challenge we have today with consumer sentiment around Siri is with its weakness for general Internet search. If consumers do this regularly and want to use a voice assistant for searching and general information queries, Siri is not going to beat Google. Apple’s challenge is to help consumers understand the jobs where Siri is best.
I agree with Ben with everything in this article. My problem is that I tried to use Siri to schedule appointments and do some of the life duties that it’s supposedly so good at. The problem is, it didn’t work that well, and when something doesn’t work well, I stop using it. That’s what happened with Siri for me.
The new Siri could be the most amazing assistant at managing my life that AI has ever seen, but I’ve lost so much confidence in using it, that I may never find out. Instead of fighting with Siri to get something done, I’ll just manually add an appointment or reminder myself.
My most used Siri command these days is: “Set a timer for 5 minutes.”
Siri does that really well.